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Pinterest Appoints Instacart CFO to Board

Pinterest, Inc. (NYSE: PINS) has announced the appointment of Emily Reuter, the Chief Financial Officer of Instacart, to its Board of Directors, effective September 18, 2025. Reuter, who joined Instacart in 2024, brings significant experience from her previous roles at Uber and is expected to contribute to Pinterest's strategy of becoming a global leader in AI-powered shopping.

Pinterest, a visual search and discovery platform with over half a billion monthly active users worldwide, is positioning itself for growth and innovation. With Reuter's appointment, the company aims to leverage her expertise in scaling technology and e-commerce businesses to further its mission.

Reuter's background includes leading finance, accounting, and corporate development functions at Instacart, as well as serving in senior finance and operational roles at Uber, including as CFO of Uber's most profitable segment, the Mobility (Rides) business.

This appointment comes at a pivotal time for Pinterest as it continues to focus on reimagining the way people shop through technology and AI. The company's strategic direction aligns with its goal of expanding global scale and enhancing the user experience.

As Pinterest advances with its mission, the addition of Emily Reuter to the Board of Directors signifies a significant step in strengthening its leadership team and driving future growth. Following these announcements, the company's shares moved -1.35%, and are now trading at a price of $35.81. For more information, read the company's full 8-K submission here.

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