Thryv Holdings, Inc. has recently released its 10-Q report, providing a detailed look at its financial performance and operations. Thryv is a provider of digital marketing solutions and cloud-based tools for small-to-medium-sized businesses (SMBs) in the United States. The company operates in two segments: Thryv Marketing Services and Thryv SaaS.
In the SaaS segment, Thryv generated $115.0 million and $77.8 million of consolidated revenue for the three months ended June 30, 2025 and 2024, respectively. For the six months ended June 30, 2025 and 2024, the SaaS segment generated $226.1 million and $152.1 million of consolidated revenue, respectively. Thryv's primary SaaS offerings include Thryv Marketing Center, Thryv Business Center, Keap, Command Center, ThryvPay, and Thryv Add-Ons. These offerings aim to help SMBs manage their businesses, customer relationships, and day-to-day operations efficiently.
On the other hand, the Marketing Services segment provided print and digital solutions and generated $95.5 million and $146.3 million of consolidated revenues for the three months ended June 30, 2025 and 2024, respectively. For the six months ended June 30, 2025 and 2024, the Marketing Services segment generated $165.7 million and $305.6 million of consolidated revenue, respectively. Thryv's Marketing Services offerings include print and digital solutions such as Print Yellow Pages, Internet Yellow Pages, search engine marketing, online display, social advertising, and search engine optimization tools.
Thryv's 10-Q report also highlights factors affecting its performance, including its ability to attract and retain clients, the transition of digital marketing services clients to the Thryv Platform, macroeconomic factors, investment in growth, and the company's ability to grow through expansion and acquisition.
The report also provides key business metrics, including the total number of clients, which decreased by 46 thousand, or 15%, as of June 30, 2025, compared to June 30, 2024. This decrease was primarily due to the secular decline in the print media business and increasing competition in the digital media and SaaS space. Additionally, the report discusses the monthly average revenue per unit (ARPU), which varies based on product mix, product volumes, and the amounts charged for the services.
Thryv's 10-Q report offers a comprehensive insight into its financial performance, market dynamics, and strategic initiatives, providing investors and stakeholders with valuable information to assess the company's position in the industry. The market has reacted to these announcements by moving the company's shares 7.99% to a price of $13.11. For the full picture, make sure to review Thryv's 10-Q report.
