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Assessing the Justification of Bullish Sentiment on DraftKings (DKNG)


With an average analyst rating of buy, DraftKings is clearly an analyst favorite. But the analysts could be wrong. Is DKNG overvalued at today's price of $45.66? Let's take a closer look at the fundamentals to find out.

The first step in determining whether a stock is overvalued is to check its price to book (P/B) ratio. This is perhaps the most basic measure of a company's valuation, which is its market value divided by its book value. Book value refers to the sum of all of the company's assets minus its liabilities -- you can also think of it as the company's equity value.

Traditionally, value investors would look for companies with a ratio of less than 1 (meaning that the market value was smaller than the company's book value), but such opportunities are very rare these days. So we tend to look for company's whose valuations are less than their sector and market average. The P/B ratio for DraftKings is 25.96, compared to its sector average of 2.93 and the S&P 500's average P/B of 4.74.

Modernly, the most common metric for valuing a company is its Price to Earnings (P/E) ratio. It's simply today's stock price of 45.66 divided by either its trailing or forward earnings, which for DraftKings are $-0.82 and $0.57 respectively. Based on these values, the company's trailing P/E ratio is -55.7 and its forward P/E ratio is 80.1. By way of comparison, the average P/E ratio of the Consumer Discretionary sector is 20.93 and the average P/E ratio of the S&P 500 is 29.3.

Indebted or mismanaged companies can't sustain shareholder value for long, even if they have strong earnings. For this reason, considering DraftKings's ability to meet its debt obligations is also an important aspect of pinning down its valuation. By adding up its current assets, then subtracting its inventory and prepaid expenses, and then dividing the whole by its current liabilities, we obtain the company's Quick Ratio of 0.791. Since DKNG's is lower than 1, it does not have the liquidity necessary to meet its current liabilities.

When we had up all the inflows and outflows of cash, including payments to creditors, we obtain DraftKings's levered free cash flow of $407.59 Million. This represents the money left over from the company's operations that is available for reinvestment in the business, or for paying out to equity investors in the form of a dividend. Despite its positive cash flows, DraftKings does not currently pay a dividend.

Shares of DraftKings appear to be overvalued at today's prices — despite the positive outlook from analysts. But sometimes stocks with inflated valuations turn out to be strong performances for years, and even decades, such as Amazon. So be sure to do your own due diligence if you are interested in taking a long position in DKNG.

The above analysis is intended for educational purposes only and was performed on the basis of publicly available data. It is not to be construed as a recommendation to buy or sell any security. Any buy, sell, or other recommendations mentioned in the article are direct quotations of consensus recommendations from the analysts covering the stock, and do not represent the opinions of Market Inference or its writers. Past performance, accounting data, and inferences about market position and corporate valuation are not reliable indicators of future price movements. Market Inference does not provide financial advice. Investors should conduct their own review and analysis of any company of interest before making an investment decision.

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