Venu Holding Corporation ("Venu"), the live entertainment and hospitality company, has announced the launch of its "Artist 280" travel services, providing first-class travel services to the music industry's biggest stars. The initial launch will cover venues in the Colorado, Oklahoma, and Texas markets, including the Ford Amphitheater in Colorado Springs, the Sunset Amphitheater in Tulsa, and Venu's initial Texas collection of amphitheaters in McKinney (Dallas) and El Paso.
Venu estimates that the number of annual shows from these initial four amphitheaters will exceed 200 per year when all are fully operational in 2027. Artists will be provided access to private air and other travel services by Artist 280. This move is expected to result in significant cost efficiencies for Venu, as it will be able to replace costly third-party travel providers with in-house capabilities, thereby benefiting the company's bottom line.
J.W. Roth, the founder, chairman, and CEO of Venu, stated, "We're bringing more of the biggest names in music to our stages than ever before. We are always seeking strategies that provide performers with first-class amenities in a cost-effective manner, replacing costly third-party travel providers. With more than 200 annual shows expected in our initial four sunset amphitheaters in 2027, we believe that bringing in-house the capability to provide expected amenities required by many leading music acts will result in significant cost efficiencies for Venu, which in turn we expect to benefit our bottom line."
Venu, a premier owner, developer, and operator of luxury, experience-driven entertainment destinations, has a portfolio of premium brands that includes Ford Amphitheater, Sunset Amphitheaters, Phil Long Music Hall, The Hall at Bourbon Brothers, Bourbon Brothers Smokehouse and Tavern, Aikman Owners Clubs, and Roth's Sea & Steak. The company's venues operate and are in development across Colorado, Georgia, Oklahoma, and Texas, with a nationwide expansion underway.
Venu has been recognized nationally for its innovative and disruptive approach to live entertainment. Through strategic partnerships with industry leaders such as AEG Presents, NFL Hall of Famer and founder of Eight Elite Light Beer, Troy Aikman, Aramark Sports + Entertainment, and Tixr, Venu continues to shape the future of the entertainment landscape. As a result of these announcements, the company's shares have moved -3.33% on the market, and are now trading at a price of $13.07. For the full picture, make sure to review Venu's 8-K report.
