Tumbling to a price of $85.69 during today's afternoon trading session, shares of Baidu are now -23.33% below their average target price of $111.76. Does this mean the stock will reverse course? Analysts are giving BIDU an average rating of buy and target prices ranging from 77.19888 to 158.74191 dollars per share.
The market seems to share this rosy outlook, since Baidu has a short interest of only 2.9%. This represents the percentage of the share float that is being shorted, and each short position stands for an investor's expectation that the price of the stock will go down in the future.
Short selling involves borrowing shares and then selling them at current market prices. In the successful version of the strategy, the shares are purchased at a lower price at some time in the future. The investor then returns the shares to the lender, and keeps the profit made on the sell/buy transaction.
We can make inferences about the market sentiment surrounding Baidu by analyzing its rate of institutional ownership. If institutions such as hedge funds and pension funds are the primary shareholders of a corporation, it most likely means that its shares are a good investment according to those institutions' analysts.
At 28.4%, the rate of institutional ownership is average, indicating that a sufficient number of institutions have concluded that it is a stable investment. Beware, however, that the rate of institutional ownership could also indicate an ongoing proxy battle or takeover attempt -- so you should also periodically check the news about a stock whose institutional ownership you are tracking.
Overall, there is positive market sentiment towards Baidu because of an analyst consensus of strong upside potential, a buy rating, an average amount of shares sold short, and only a small number of institutional investors. Investors should not base their decisions on market sentiment only, they should also be aware of a stock's fundamentals before committing.
At a glance, here are some essential statistics you may want to know about BIDU:
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It has trailing 12 month earnings per share (EPS) of $9.14 per share
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Baidu has a trailing 12 month Price to Earnings (P/E) ratio of 9.4 while the S&P 500 average is 29.3
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The company has a Price to Book (P/B) ratio of 0.11 in contrast to the S&P 500's average ratio of 4.74
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Baidu is a Technology company, and the sector average P/E and P/B ratios are 30.44 and 4.19 respectively