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Exploring an Investment Opportunity in Baidu (BIDU)

It hasn't been a great morning session for Baidu investors, who have watched their shares sink by -1.1% to a price of $88.38. Some of you might be wondering if it's time to buy the dip. If you are considering this, make sure to check the company's fundamentals first to determine if the shares are fairly valued at today's prices.

an Exceptionally Low P/B Ratio but Priced at a Premium:

Baidu, Inc. provides online marketing and non-marketing value added services through an internet platform in the People's Republic of China. The company belongs to the Technology sector, which has an average price to earnings (P/E) ratio of 30.44 and an average price to book (P/B) ratio of 4.19. In contrast, Baidu has a trailing 12 month P/E ratio of 8.7 and a P/B ratio of 0.11.

Baidu has moved 0.7% over the last year compared to 17.5% for the S&P 500 — a difference of -16.8%. Baidu has a 52 week high of $116.25 and a 52 week low of $74.71.

Summary of the Company's Finances:

2019 2020 2021 2022 2023 2024
Revenue (M) $15,429 $16,410 $19,536 $17,931 $18,958 $18,238
Gross Margins 41% 48% 48% 48% 52% 50%
Net Margins 2% 21% 8% 6% 15% 18%
Net Income (M) $296 $3,444 $1,605 $1,096 $2,861 $3,255
Net Interest Expense (M) $425 $476 $537 $422 $457 $387
Depreciation & Amort. (M) $807 $885 $923 $939 $1,041 $938
Diluted Shares (M) 35 2,756 2,814 2,809 2,837 2,798
Earnings Per Share $8.49 $1.25 $0.57 $0.39 $1.01 $1.16
EPS Growth n/a -85.28% -54.4% -31.58% 158.97% 14.85%
Free Cash Flow (M) $3,165 $2,930 $1,448 $2,593 $3,581 $1,795
CAPEX (M) $923 $779 $1,710 $1,201 $1,576 $1,114
Total Debt (M) $6,221 $7,419 $8,414 $6,785 $5,777 $4,935
Net Debt / EBITDA 0.83 0.63 1.02 -0.28 0.54 0.4
Current Ratio 2.89 2.68 2.86 2.67 3.01 2.09

Baidu has an excellent current ratio of 2.09, slight revenue growth and increasing reinvestment in the business, and healthy leverage levels. However, Baidu has slimmer gross margins than its peers, declining EPS growth, and positive cash flows.

The above analysis is intended for educational purposes only and was performed on the basis of publicly available data. It is not to be construed as a recommendation to buy or sell any security. Any buy, sell, or other recommendations mentioned in the article are direct quotations of consensus recommendations from the analysts covering the stock, and do not represent the opinions of Market Inference or its writers. Past performance, accounting data, and inferences about market position and corporate valuation are not reliable indicators of future price movements. Market Inference does not provide financial advice. Investors should conduct their own review and analysis of any company of interest before making an investment decision.

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