Vail Resorts said season-to-date skier visits fell 14.9% through April 19, 2026 versus the same period a year earlier, as weak snow conditions and warm weather pressured traffic across its North American mountain network.
The company said season-to-date lift revenue declined 5.6%, including an allocated portion of season pass revenue. Other revenue lines also moved lower: ski school revenue dropped 12.0%, dining revenue fell 11.7%, and retail/rental revenue at North American resort and ski area store locations decreased 6.6%.
Management said the toughest conditions were in the western U.S., where record low snowfall and unusually warm temperatures hurt visitation and spending. The company said the Rockies saw the biggest hit, with visitation down 25%.
Vail Resorts now expects resort reported EBITDA for fiscal 2026 to land at or near the low end of the guidance range it issued on March 9, 2026.
On spring pass sales for the 2026/2027 season, the company said that through the April 12 deadline it had seen a moderate decline in pass product units and a slight decline in sales dollars. Today the company's shares have moved -1.46% to a price of $130.13. If you want to know more, read the company's complete 8-K report here.
