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Alaska Air Group Adds Former T-Mobile CEO to Board

Alaska Air Group has added Mike Sievert, the former CEO of T-Mobile, to its board of directors, bringing in an executive who oversaw one of the telecom industry’s biggest value-creation runs.

During Sievert’s time as T-Mobile’s CEO, the company’s market value climbed from about $60 billion to about $260 billion, a gain of roughly $200 billion. The company said Sievert joined T-Mobile in 2012 as chief marketing officer, when its market value was below $10 billion.

Sievert will serve on Alaska Air Group’s Innovation and Safety committees. With his appointment, the board now has 10 independent director seats. CEO Ben Minicucci remains on the board as a non-independent director.

The company also highlighted Sievert’s Seattle ties: he has lived in the region since 2002 and serves on the Starbucks board. He is also a licensed pilot. Following these announcements, the company's shares moved -4.12%, and are now trading at a price of $42.10. Check out the company's full 8-K submission here.

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