Zillow Group said it has resolved its Federal Trade Commission lawsuit and will keep its multifamily rental listings syndication partnership with Redfin in place.
The agreement means listings will continue to appear across Zillow, Trulia, HotPads, Rent.com, ApartmentGuide and Redfin. Zillow and Redfin also plan to add standalone multifamily advertising products in 2027, giving housing providers an additional option alongside the existing syndication arrangement.
Zillow said the partnership has already expanded inventory on both sides. Since the combined syndication launch, multifamily properties on Redfin’s websites have nearly quadrupled, while multifamily properties on Zillow’s websites have grown almost 40%.
The company also said properties that were previously listed on only Zillow or Redfin have seen an increase in leads, which it says has helped housing providers fill vacancies faster and at lower customer acquisition costs.
Zillow framed the move as part of a broader push to simplify rental search and advertising, pointing to other products it says are aimed at reducing friction for renters and property managers, including universal rental applications, upfront cost and fee transparency, and credit-building tools. As a result of these announcements, the company's shares have moved 2.79% on the market, and are now trading at a price of $37.805. For the full picture, make sure to review ZILLOW GROUP, INC.'s 8-K report.
