Urban Outfitters Reports Record Holiday Sales

By Tamara Parker • Monday, January 13 15:22 • Permanent Link

Urban Outfitters, Inc. has reported record holiday sales, with total company net sales for the two months ended December 31, 2024, increasing by 10% compared to the same period in 2023. The total retail segment net sales saw a 7% increase, with comparable retail segment net sales increasing by 6%.

The breakdown of the increase in retail segment comparable net sales shows high single-digit positive growth in digital channel sales and low single-digit positive growth in retail store sales. Comparable retail segment net sales increased by 10% at Anthropologie, 9% at Free People, and decreased by 4% at Urban Outfitters. FP Movement brand retail segment comparable net sales increased by 23%, and Free People brand retail segment comparable net sales increased by 6%.

The nuuly segment net sales increased by 55%, primarily driven by a 53% increase in average active subscribers in the current period compared to the prior year. Additionally, wholesale segment net sales increased by 29%, driven by an increase in Free People wholesale sales due to an increase in sales to specialty customers and department stores.

For the eleven months ended December 31, 2024, total company net sales increased by 7% compared to the same period in 2023. Total retail segment net sales increased by 5%, with comparable retail segment net sales increasing by 3%. The nuuly segment net sales increased by 54%, primarily driven by a 51% increase in average active subscribers in the current period compared to the prior year. Wholesale segment net sales increased by 15%, driven by an increase in Free People wholesale sales due to an increase in sales to specialty customers and department stores.

During the eleven months ended December 31, 2024, the company opened a total of 45 new retail locations and closed 12 retail locations. The company's portfolio includes 263 Urban Outfitters stores, 245 Anthropologie stores, 222 Free People stores, 9 menus & venues restaurants, 7 Urban Outfitters franchisee-owned stores, and 2 Anthropologie franchisee-owned stores as of December 31, 2024.

As a result of these announcements, the company's shares have moved -2.9% on the market, and are now trading at a price of $55.28. For the full picture, make sure to review Urban Outfitters's 8-K report.

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