Playtika acquires SuperPlay, boosts game portfolio

By Bobby Samwell • Wednesday, November 20 15:25 • Permanent Link

Playtika Holding Corp. (NASDAQ: PLTK) has recently completed the acquisition of SuperPlay, a mobile gaming company based in Tel Aviv, Israel, known for its hit mobile games Dice Dreams and Domino Dreams. The acquisition is expected to significantly enhance and expand Playtika's portfolio, incorporating two popular games and two additional games under development.

Dice Dreams, the third largest game in the highly attractive and fast-growing coin looter category, and Domino Dreams, the number one game in the popular board category, are anticipated to be meaningful growth drivers for the company. The acquisition not only strengthens Playtika's position as a global leader in mobile gaming but also adds a talented development team known for delivering successful games.

Here are some specific details of the acquisition:

SuperPlay, founded in 2019, has already made a significant impact in the mobile gaming industry.
SuperPlay's hit games, Dice Dreams and Domino Dreams, have been well-received globally and have disrupted their respective genres with innovative gameplay.
The acquisition is expected to diversify Playtika's portfolio with proven titles and strengthen its competitive edge in the market.
The acquisition is seen as a strategic decision to drive value for Playtika's shareholders and enhance its position in the mobile gaming industry.

The acquisition of SuperPlay by Playtika Holding Corp. is expected to position the combined entity to deliver exceptional gaming experiences to players worldwide. This move underscores Playtika's industry leadership and its commitment to entertaining the world through infinite ways to play. Following these announcements, the company's shares moved 0.7%, and are now trading at a price of $8.47. Check out the company's full 8-K submission here.

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