Nike Shares Sink Despite Expected Sales Surge

NKE investors were selling today despite optimist media coverage, such as Reuters's report: "Nike sales may soar as discounts draw shoppers" For more coverage, read the full article here. On the back of this news, Nike sank -3.0% to a price of $102.81.

NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells men's, women's, and kids athletic footwear, apparel, equipment, and accessories worldwide. The company belongs to the Consumer Cyclical sector, which has an average price to earnings (P/E) ratio of 24.11 and an average price to book (P/B) ratio of 3.11. In contrast, Nike has a trailing 12 month P/E ratio of 29.2 and a P/B ratio of 10.2.

Nike has moved -32.5% over the last year compared to -15.7% for the S&P 500 -- a difference of -16.8%. Nike has a 52 week high of $171.19 and a 52 week low of $82.22. At today's price of $102.81 per share, Nike is -11.47% away from its target price of $116.12, and on average, analysts give the stock a rating of buy. 1.7% of the company's shares are linked to short positions, and 82.8% of the shares are owned by institutional investors.

The above analysis is intended for educational purposes only and was performed on the basis of publicly available data. It is not to be construed as a recommendation to buy or sell any security. Any buy, sell, or other recommendations mentioned in the article are direct quotations of consensus recommendations from the analysts covering the stock, and do not represent the opinions of Market Inference or its writers. Past performance, accounting data, and inferences about market position and corporate valuation are not reliable indicators of future price movements. Market Inference does not provide financial advice. Investors should conduct their own review and analysis of any company of interest before making an investment decision.