Peleton (PTON) Refurbished Program Fails to Impress

PTON investors were likely spooked this afternoon by Barrons's report: "Peloton Interactive announced a new refurbished-bikes program that began Monday. Called Peloton Certified Refurbished, it is available in the U.S. and Canada and offers refurbished products online or in showrooms..." For more coverage, read the full article here. On the back of this news, Peloton Interactive sank -4.8% to a price of $8.46.

Peloton Interactive, Inc. operates interactive fitness platform in North America and internationally. The company belongs to the Consumer Cyclical sector, which has an average price to earnings (P/E) ratio of 24.11 and an average price to book (P/B) ratio of 3.11. In contrast, Peloton Interactive has a trailing 12 month P/E ratio of -1.4 and a P/B ratio of 11.1.

Peloton Interactive has moved -74.7% over the last year compared to -19.7% for the S&P 500 -- a difference of -55.0%. Peloton Interactive has a 52 week high of $40.35 and a 52 week low of $6.66. At today's price of $8.46 per share, Peloton Interactive is -37.25% away from its target price of $13.49, and on average, analysts give the stock a rating of buy. 15.3% of the company's shares are linked to short positions, and 81.6% of the shares are owned by institutional investors.

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